The world around us is no longer stable and it does not develop according to a certain plan, right?

The last two years, 2020 and 2021, are the years that have changed the way we look at human communication. It made us value offline communication and reconsider the way we treat the unpredictability of life. It also made us wonder where we can find stability in this constantly changing world. The past two years have taught us to look differently at the world around us, the house and the city we live in. It made us feel differently about the design of our life in general.

Therefore, the hackathon topic this year is "Comfortable home, comfortable environment".

The World Design Summit took place in 2017 in Montreal. The historical gathering of 50 international organizations had a common goal: to develop an international action plan that would allow us to use the design's potential in order to deal with the current global issues. In the last two years life itself has led us to the point where we feel the urgent need to improve the quality of design while dealing with ecological, economical, social and cultural issues.

Throughout these years, we have changed the way we feel about the home we live in. It may be our flat, it may be our neighborhood or even the whole city. So now we finally see that the space around us should be convenient, made especially for our needs, safe, and, most importantly, it should be our own, it should be built and shaped by us.

Therefore, one of the main tasks of the hackathon this year is to create the projects and products focused on the new kind of people - the ones who independently create their future, their houses, their neighbourhoods, their cities within their own rules.

There will be small teams of 2-3 people (designers, programmers, and artists) working on these projects.
What is hackathon?
Hachathon is a short and dynamic event designed to embrace new ideas in chosen fields and bring these ideas to a certain level. The hachathon's format allows to unite participants with different skills and professional backgrounds and give them the opportunity to get familiar with a new field while being guided by experts, and also to put in order and rate their skills.
Who can participate?
Students of Russian and foreign universities, as well as young specialists interested in personalised and social oriented design creation are eligible for participating. In order to participate, you have to register your team. In case you are willing to participate but don't have a team, you still can register individually, and then you'll be assigned to a team.
Team requirements for participating
Interdisciplinary team involving young designers, IT-specialists, engineers, artists and any other specialists who are able to work to get the tasks done. Your team MUST have a designer with a skill of working with graphic design software.
WHAT TO EXPECT?
60
participants
20
teams
3
tasks
3
weeks
Perspectives
Working with practising professionals who are experienced in creating and promoting modern socially oriented design.
Innovations
A chance to create an innovative product.
Brainstorm
Team brainstorming and online expert consultation.
Prizes
The best projects will be awarded with diplomas in 6 nominations, the winners will receive prizes from customers, participants will receive certificates confirming their participation
HACKATHON TASKS
№1. Designing original high-tech lamps
Task: to design original high-tech style lamps for interior decorating. The task requires it to be a rough sketch (2D or 3D) of wall lights or ceiling lights. A highly detailed sketch is a plus.

Description: nowadays it is getting harder and harder to distinguish a certain style, however high-tech still has a special place in the heart of modern design. This style is meant for people who appreciate convenience, innovation and simple and clear linear aesthetics. High-tech lamps are made of modern materials, and have minimal decoration and laconic shape while being highly functional at the same time. We offer to design original high-tech style lamps for interior decorating. It may be a floor lamp, ceiling lamp or wall lamp. We welcome original, expressive and innovative ideas.
More details
№ 2. Designing a playground slide (for ''Novokoltovsky" Housing Estate, Yekaterinburg)
Task: to design a playground slide for ''Novokoltovsky" Housing Estate playhub with a possibility of year-round use.

Description: ''Novokoltovsky" Housing Estate is a multi-purpose area of the future in southeast Yekaterinburg. It implements modern architecturу and urban planning in Yekaterinburg. A playhub is a large playspace designed for long-term outdoor activities with children. It attracts families, local residents and even tourists. We offer to design a playground slide for ''Novokoltovsky" Housing Estate playhub that can be used not only in winter, but year-round.
More details
№ 3. Visualizing city event "Yekaterinburg 300"
Task: to create original style, visuals, design codes for cultural events dedicated to the anniversary of Yekaterinburg in 2023.

Description: one of the most ambitious tasks for graphic designers of this Hackathon is to create original style, visuals, and design codes for the 300 years anniversary of Yekaterinburg that will take place in 2023. This event is a kind of a milestone for the city, a reason to step into a new stage of development and a reason for new ideas. The Department of Culture of Yekaterinburg expects that the young generation of designers will be able to demolish the stereotypes around the Urals, that they will be able to graphically emphasize the confident, strong character of the city, its creativity, ambition and its own, really special way of development.
More details
READ MORE
Сonditions:
  • Your design should be original, however it should not be too posh or too excessive.
  • You should consider the manufacturing process. Material and technology examples are highly welcomed.
  • You should consider the ergonomics and safety if designing a wall light.
  • We welcome original, expressive and innovative ideas. It is up to you to choose a way to present your design.

UrFU Mentors:
  • Lutova Natalia, Associate Professor, Department of Cultural Studies and Design, UrFU, e-mail: lnavi@yandex.ru
  • Kardashev Arsen, Associate Professor, Department of Cultural Studies and Design, UrFU, e-mail: acar@inbox.ru

Customer mentor:
  • Koryakin Evgeny, PhD in Technology, Director-General, General Director of the Ural Scientific and Technical Center "Electronnaya Technika", e-mail: kryton@yandex.ru

Prize:
  • One month internship in the Ural Scientific and Technical Center "Electronnaya Technika" (within six months after the end of the Hackathon) OR 40000 rubles cash prize.
READ MORE
Сonditions:
  1. To design a winter playground slide for the playhub with a possibility of year-round use.
  2. To add play elements to your playground slide, so it could help children to develop their physical and intellectual abilities.
  3. To combine your playground slide with geoplastics and provide it with the possibility of climbing the slide both from the geoplastics and from the stairs.
  4. To design the lighting.

Project must include the following:

  1. Design situation (features of ''Novokoltovsky'' playhub, the purpose of the space, the needs of the people).
  2. Concept.
  3. Construction planning (location plan, schemes to organize the space, possible transformation, design options).
  4. Orthographic projection
  5. Design features, materials.
  6. Real estate visualization.

UrFU Mentors:

Customer mentor:
  • Bukhtoyarova Oksana, Commercial Director, ACURA-S, Yekaterinburg, Malysheva street, 53-519
Prize:
  • 2 weeks internship in the ACURA-S company (within six months after the end of the Hackathon) OR 40000 rubles cash prize.
READ MORE
BRIEF:

Target audience:
  • Yekaterinburg residents, mostly between the age 25-55;
  • potential city visitors and partners.
Market positioning (a distinctive feature of a project):
  • once in a lifetime event.
  • a historical event and a reason for new ideas.
  • a place for new ideas that can reshape our history.
Project advantage:
  • historical event.
  • interesting for the media.
  • involves a few million people.
  • cool and fun.
Disadvantages / possible problems:
  • many times used visuals.
  • lots of unqualified criticism.
Psychographics (evoking a certain emotional response or concept): confident and strong, creative, ambitious, modern, familiar but overcoming the boundaries.

Logo will be placed
: large advertising (6*3, 9*6), digital (social media, sites), merch.

Logo size: about 2*2 cm.

UrFU Mentors:
  • Bystrova Tatyana, Professor, Department of Cultural Studies and Design, UrFU, e-mail: taby27@yandex.ru
  • Kalaikove Yulia, Senior Lecturer, Department of Cultural Studies and Design, UrFU, e-mail: pictaplasma@gmail.com
Customer mentor:
  • Ilya Markov, Head of the Cultural Affairs Department, Yekaterinburg.
Prize:
  • The winner will be shortlisted for further voting.
  • The winner will be given a letter of thanks from the Administration of Yekaterinburg and also a special prize
MENTORS AND CUSTOMERS
During the project, you will have the opportunity to consult with the customer and mentor several times. The mentor is a professional who advises you in the course of work on a project; you can ask him any questions specifically in the field of design solutions, your ideas in the field of shaping and a creative approach. The customer is a person who makes the final decision after consulting with experts and mentors. The experts of the competition express their professional opinion by voting and determine the special nominations based on the results of the Hackathon.
Sergelen Batchuluun
Expert, professor of Design Department Mongolian University of Science and Technology (Mongolia)
Mamatha Hegde
Expert, head of Department of Fashion Design, Faculty of Art&Design, Ramaiah University of Applied Sciences (Banglore, India)
Marco Chan
Expert, Ph.D., Associate Professor, Designer, School of Design, China Central Academy of Fine Arts (Beijing, China)
Tatiana Bystrova
Mentor, Ph.D in Philosophy, Professor, Department of Cultural Studies and Design, Ural Federal University
Marina Pankina
Mentor, Ph.D in Cultural Studies, Professor, Department of Cultural Studies and Design, Ural Federal University, member of the Russian Union of Designers
Natalia Lutova
Mentor, Associate Professor, Department of Cultural Studies and Design, Ural Federal University, Member of the International Union of Teachers-Artists
Arsen Kardashev
Mentor, Associate Professor, Department of Cultural Studies and Design, Ural Federal University
Yulia Kalaykova
Mentor, Senior Lecturer, Department of Cultural Studies and Design, Ural Federal University
Ilya Markov
Customer, head of the department of culture of the city of Yekaterinburg
Oksana Bukhtoyarova
Customer, commercial director
LLC "Akura-S"

Evgeny Koryakin
Customer, Candidate of Technical Sciences, General Director of the Ural Scientific and Technical Center "Electronic Technology"
Creating a better world - design ideas and inspiration
HACKATHON NOMINATIONS
The most creative solution
The most applied solution
The best social projects
The best ecological project
The best idea
The best project presentation
IMPORTANT DATES
November, 20 - 30
Online registration
November, 30 - 02:00 PM
Registration Deadline
December, 1 - 17
Online tour, teamwork, presentation of projects
December, 22
Summing up, announcing winners
STAGES
December, 1-5

Stage I. Team building
Teams complete the first task - preparing a team presentation. During the assignment and over the weekend - they get to know each other, communicate, exchange ideas.

The deadline is Friday, December 3, 2021, by 18:00 (Yekaterinburg Time UTC/GMT +5 hours).
Presentation format:
.ppt, .pptx, .pdf

The presentation must be uploaded to Google Drive in the shared folder "Презентации команд | Team presentation"

What should be in the presentation?

1. Tell us about the team members (who are are, where are you from, where do you study, your interests and skills, come up with a team name)
2. Indicate the task on which you want to work within the Hackathon;
3. In the presentation, ask us any questions (even the most ridiculous ones) about the task: everything that is not clear, thar you don't understand and want to know, ideas that you want to discuss, etc.
4. Your expectations from the Hackathon
December, 6 - 9

Stage II. Free idea creation
Free creativity of teams, where the «crazy» ideas are expressed. Imagine that your team has unlimited resources: financial, professional, etc. Imagine, communicate, generate ideas.

Form of work: individual, within teams. At this stage, you can ask any questions to the Hackathon coach Victoria Demenova (WhatsApp: +7 922 610-78-11, E-mail: vikina@mail.ru) and start consulting with mentors.

Report form: 1 slide / 1 picture (collage, text, photo - whatever), file format optional.

The report on the second stage must be sent by 18:00 on December 9 (Yekaterinburg Time UTC/GMT +5 hours) to e-mail: arthist@urfu.ru and to your mentor, and do not forget to mark the completion of the stage in the general table of the Hackathon.
December, 10 - 14

Stage III. Formulation of the project
The team formulates the goals of the project, tasks, determines the target audience, works out the main visual design ideas, describes the mechanisms for the implementation of the project.

At this stage, it is obligatory to work with mentors of tasks in Zoom (you can make an appointment in a special table).

Form of work: individual, within teams, in consultation with mentors.

Report form: presentation of 3-4 slides, .ppt, .pptx, .pdf format

The report on the III stage must be sent by 18:00 on December 14 (Yekaterinburg Time UTC/GMT +5 hours) to arthist@urfu.ru and to your mentor, and do not forget to mark the completion of the stage in the general table of the Hackathon.
December, 15 - 16

Stage IV. Creation of the final presentation
Start this phase with a final consultation with your mentor. From all the options for the final idea, choose one to develop into the final project. Pre-list the specifics: the cost of the project, materials used, manufacturing methods, implementation features.

Form of work: individual, within teams, in consultation with mentors.

Report form: send the final presentation before 18:00 on December 16 (Yekaterinburg Time UTC/GMT +5 hours) to arthist@urfu.ru + mark the stage in the general table of the Hackathon.
December 17

Stage V. Public presentation of all projects in Zoom
5-7 minutes to defend your own project.

Final presentation format: a sample (requirements) for the final presentation will be sent to you in advance.
December 22

Stage VI. Announcement of the winners and summing up the results of the hackathon
Format: general meeting in Zoom
Evolve and change the world with striking design solutions
Registration
Tell us about yourself, and we'll send a confirmation letter to your email
Hackathon partners
CONTACTS
+7 (343) 389-94-19
arthist@urfu.ru
Department of Art History, Cultural Studies and Design
Ural Humanitarian Institute
Ural Federal University
51, Lenina av., Yekaterinburg